If you’d prefer something a little more instantaneous, pay per click advertising via Google Ads is the way to go. Here’s what it is, why it’s a great idea, and when to take full advantage.
SEO (or search engine optimisation) is so much more than just an industry buzzword. In fact, it could mean the difference between digital marketing success and failure. But what is it? And, more importantly, why do you need it?
If you own a B2B company and are relatively new to the world of LinkedIn and social media marketing in general, HashTag has a few tips to share with you and your team to help you make a success of your LinkedIn marketing going forward.
The Protection of Personal Information Act (POPIA) is the new law regarding data protection in South Africa that came into effect on 1 July 2020. The question is, what does the act encompass, how does it impact small business owners, and how can you go about ensuring compliance across your organisation?
So, how can you increase your organic Google rankings and see your company website sitting at the top of the search results? Here are some top tips courtesy of HashTag Marketing’s digital experts.
The secret eight step process to creating an effective landing page for your Google Ads and SEO marketing strategy that converts
Every business should have a uniformed look and feel, and this should be present across all your company stationary, whether it be your logo, email signature, letterhead, business card or company profile – having consistency across all these areas are key to creating a professional and reputable business brand.
Many website owners have learned that keeping content fresh keeps visitors returning, a Blog therefore is one of our greatest marketing assets. Giving your visitors good content every day or every week can be very difficult, the tips below will help you write content and say the right sort of things.
For many businesses, this has been a debate over the past century or so, on whether a company should hire an Agency to help them with their Marketing activities or if they should hire a Marketing Manager who can handle all of this in-house for them.
Well, let’s start with firstly with what the difference is between the two and why you would need anyone to help you with your company’s many Marketing efforts.
As anyone in the industry or anyone who has ever had to put together an event would know, this is no easy feat and requires a dedicated team of skilled professionals to pull off a great event.
So we at HashTag Marketing and Events have decided to throw together our top tips for “Running a Successful Event”