Hashtags play a crucial role in making a success of your brand on Instagram. In fact, using the right ones and using them correctly could mean the difference between your posts going completely unseen and your brand becoming Insta-famous in a flash! However, before you even start researching hashtags, there are a few things to tick off your list first. Here they are…
Think about the main reason why people use Google – to find answers to their questions. Ultimately, Google strives to do everything in its power to make it as easy as possible for its users to find the answers that they are looking for.
If you have a website, you’ll have heard of the term ‘SEO’ or ‘search engine optimisation’. However, before you can even begin to understand the intricacies of how this process works, it’s imperative that you understand how the search engines themselves access and analyse your website. Here are the facts that you need to know.
There’s no escaping the fact that successful social media marketing demands bucketloads of time and effort. Therefore, there’s no wonder why the same question runs through every entrepreneur’s head shortly after starting their new business. ‘Just how important is social media, really?’. The answer? VERY.
A corporate identity (CI) is a visual representation of a brand, designed primarily with the goal of appealing to the company’s specific target audience. Ideally, at a glance, it should communicate the culture, personality, and purpose of the business and it should remain consistent across the board – that goes for your logo, your website, your business cards, your letterhead, your email signatures, etc.
Did you know that WordPress powers approximately a third of the web? It is also the most sought-after content management system (CMS) available, dominating over 60% of the total market share. Here at HashTag Marketing, we specialise in the design of WordPress websites for our clients, both big and small.
The secret to improved rankings, engaged customers, and a more promising bottom line? Exceptional, shareable content that seeks to educate, inspire, or entertain. Here are a few ways that content writing services will benefit your business.
A CTA – or ‘call-to-action’ – refers to messaging aimed at convincing a potential consumer to take a specific action, often pushing them ever closer to making a conversion. While that might sound simple enough, there is truly an art to crafting a CTA, especially if you want to ensure that it’s effective!
So, you’ve just started your very own business and you’re looking for the most effective way to maximise your leads and get the attention of your target market? Now is the time to invest in a website! Considering the times in which we live, creating a solid and respectable digital presence has never been more important.
Here are just 5 reasons why a website is vital for securing and maintaining the success of your business.